Sira Spotlight: Cultivating Good Times

The Sira Spotlight series focuses on one of the most interesting aspects of Sira Naturals: our people. Each month, we’ll be highlighting members of our staff from across the entire organization.

This month is a month of new beginnings, since we have just opened up our newest cultivation facility, there is no better time then now to highlight our Head Grower Alison Figucia! Alison has been with us for two years and started as a Cultivation Tech and now runs our Cultivation Program.


What is your role at Sira?

I’m the Head Grower here at Sira. I manage the cultivation department across our two cultivation facilities (M1 and M2), making sure the plants are happy and healthy, everything is running smoothly, and we are adhering to a tight production schedule.

How long have you been a part of the Sira Team?

Two years.

What has been your fondest memory at Sira?

Who could forget Mark Vlachos? He was a great mentor when I was just a young seedling.

What is your favorite aspect of managing Sira’s Cultivation program?

There are a lot of rewarding aspects, but my favorite part is learning. There’s a lot of troubleshooting, from plants to plumbing to you name it. I like dealing with curveballs. I’m always learning something new.

What’s the single best piece of advice you would give to someone looking to grow their own cannabis for the first time?

Don’t be intimidated and don’t overthink it. There are a lot of factors that go into it, but it’s really not as complicated as it seems.

What excites you most about the Massachusetts grower space?

It’s interesting to see how the industry is evolving and changing in Massachusetts. It’s become a completely different animal from what it once was. There’s definitely more room for growth than ever before. It’s also exciting to see more positions being filled by women in a male dominated industry.

What makes Sira’s cultivation program different?

We take a more science and agriculture-based approach to growing. There’s a lot of misinformation out there, like watering your plants with juice will make them taste better or 48 hours of darkness will make your bud more potent. We’re more interested in facts and research, not what your buddy heard from his friend.

Any new and exciting strains coming down the pipeline you can share?

We harvested some Tahoe OG a couple weeks ago that I’m pretty excited about. It grows like a champ.

What qualities, skills, or experience is needed to join Sira’s Cultivation Team?

An open mind and an exceptional work ethic. Anybody can be trained to do what we do, but it is a lot of hard work and being willing to do whatever may be thrown at you on any given day without complaining. We get our hands dirty.

Which Sira Naturals product is your favorite? Why?

I know everyone likes the concentrates, but I would have to say the flower. There’s something more personal about smoking cannabis in its raw, unprocessed form.

What’s your favorite hobby outside of work?
I like going to the gym, and I’m always on a quest for new vegan spots.

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